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Rebranding can be costly, but not as costly as straying from your values.
Ruben Aguirre’s family immigrated to the U.S. from Mexico when he was six. Growing up, he had a front row seat to their entrepreneurial genius as they started over in a new place, building one business after another. He started his own business in 2014 and recently went through a complete rebrand.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE: